Ziften Technologies are based in Austin, Texas, and Chuck Leaver is the CEO.
This video from the Commonwealth Club includes Steve Blank and he discusses how it is possible to build an excellent business step by step.
There is no doubt that Steve is an intelligent man and his sense of humor is good. His company insights are highly valued and there are numerous points that he made that I agree with:
He stated in the video that “there is nothing that you can find out inside your very own building so you need to get out of it!” Steve claimed that this was a lesson that companies in Silicon Valley needed to learn the hard way. Now at Ziften we ensure that we visit our potential customers and clients on a weekly basis. Our company is young but the essential execs and I know that we need to understand and be reasonable about the marketplace and reflect this in our business model. When we know exactly what the marketplace needs we can truly add worth.
We always put our consumers first and continue to pay attention to them. In the video Steve discusses how hard it is for entrepreneurs to pay attention to their clients instead of trying to force their point of view on the market. What we likewise do at Ziften is to encourage our individuals to listen prior to speaking. When we are speaking with our potential customers and customers we have to comprehend that they care a lot more about how we can resolve their problems rather than listen to how clever we are.
Steve makes another interesting point in the video when he talks about how development is perceived in the US compared with the remainder of the world. The thinking in the U.S.A is right when it concerns our mindsets towards failing. Any person is encouraged to gain from failure, and these will turn these individuals into knowledgeable executives who can actually influence and add a lot of worth to a new business. It is essential that there ought to be no fear of failure due to the fact that this will stifle development.
I always encourage individuals that work for us to take risks without any fear of a reprisal. I totally believe that this is pushing us closer to our objective of closing the gap between business customer security and security innovation and we are arriving rapidly. This is a significant modification and we are actually near our objective.